About

G.H.Mumm is the Official Champagne of the Formula One Championship, one of the most widely watched sporting events in the world, with more than 2 billion television viewers over the course of the season. Recognizable over the world as a Champagne icon, the distinctive jeroboam of G.H.Mumm Cordon Rouge has been awaiting each winner on the podium of the Formula One Grand Prix for the past ten years. It is only appropriate that G.H.Mumm Cordon Rouge share the podium with the winning teams of Formula One racing for the victory celebration and in Melbourne will be the official sponsor of the Podium Lounge.

Additional partners of the event are Jax Coco, the 100% pure, natural coconut water sourced from the finest coconuts in the Philippines who will bring chic and stylish hydration to the glamorous event. Jax Coco’s specially-invited and internationally-headlining DJ Sander Kleinenberg will play for his 3rd consecutive Podium Lounge party in Melbourne.

Paddock Magazine is the Official International Media Partner of The Podium Lounge and has served as the authoritative voice in the motorsports industry as the only business and lifestyle magazine in Formula 1. Now in its sixth year of publication, Paddock brings a sharper focus on the business of Formula 1 and it’s readers are the power brokers of international motor racing, from team principals and driver managers to sponsorship heads and broadcaster CEOs. They are the wealthy jet-setters; leading entrepreneurs and executives who drive stylish cars, own yachts and fly by private jet.

From 11pm nightly the venue will be transformed to accommodate an extraordinary fashion showcase of a surprise international designer (to be announced) with international models followed by a live charity auction of extremely rare and authenticated F1 Memorabilia on each night. One of a kind auction items include a framed 1990 Monaco Grand Prix program signed by Aryton Senna; an autographed racing glove from Sebastian Vettel; a signed & boxed framed Offical F1 crew shirt by Mark Webber, racing shoes signed by Fernando Alonso and an F1 helmet autographed by 7-time World Champion Michael Schumacher and much more. Live Action items include – Please refer to past email for photos and descriptions

Silent and live charity auctions will be run nightly by The Helping Hand Group to raise funds for The Alannah and Madeline Foundation.

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Live Auction items include:

FORMULA 1 DRIVERS 2013

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Racing helmet signed by ALL the Drivers of 2013 Formula 1 season! This incredible item includes Vettel, Webber, Hamilton, Button, Alonso and Raikkonen and includes over 20 signatures!

FORMULA 1 CHEQUERED FLAG 2013

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HUGE chequered flag signed by ALL the Drivers of 2013 Formula 1 season! This incredible item includes Vettel, Webber, Hamilton, Button, Alonso and Raikkonen to name a few of the legendary drivers. 22 signatures in total!

Kimi Raikkonen

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Signed and framed 20×30 inch photo – features Kimi Raikkonen The 2007 Formula 1 World Champion!

Fernando Alonso

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Signed and framed 20×30 inch photo – Formula 1 World Champion on multiple occasions and well overdue his next World Championship Title.

Fernando Alonso

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Signed race shoe framed with a custom matboard – Formula 1 World Champion in both 2005 and 2006 (following on from the dominance of Schumacher) and runner-up to Sebastian Vettel last season.

Formula 1

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HUGE photo signed by ALL the Drivers of 2013 Formula 1 season! This incredible item includes Vettel, Webber, Hamilton, Button, Alonso, Raikkonen – need we go on? 22 signatures in total!

Lewis Hamilton

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Signed and framed 20×30 inch photo – The 2008 F1 World Champion on the way to becoming a motorsport legend.

Michael Schumacher

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Signed and framed 20×30 inch photo – 7 times F1 World Champion. The most successful driver in F1 history!

Michael Schumacher

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Full Size Ferrari Race Suit, Hand-Signed by the Legend himself – Michael Schumacher. Incredible 7 times F1 World Champion. The most successful F1 driver in the history of the sport!

Michael Schumacher

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Signed race shoe framed with a custom matboard – 7 times F1 World Champion. The most successful driver in F1 history!

Sebastian Vettel

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Full Size Red Bull Racing Suit hand-signed by Sebastian Vettel – the 2010, 2011, 2012 and now 2013 F1 World Champion! Breaking records with every race he starts. Totally Unstoppable!

Sebastian Vettel

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Signed and framed 20×30 inch photo by Sebastian Vettel – the triple F1 World Champion. Is he going to dominate the 2014 season kicking off in Melbourne?